Today as I was reading an article that was pertaining to changes on Facebook. I know that Facebook is constantly making changes to their social platform daily. However I believe these new changes is beneficial for them so they can make more money, since they have stockholders to consider and they have to keep them happy.
The first thing that jumped out at me is:
1. Facebook will begin monitoring and reducing the appearance of overly promotional posts from pages, beginning January 2015.
Now why do you think they are doing this? What does it mean for users on Facebook?
Here’s what it means:
1. Posts that solely push people to buy a product or install an app.
2. Posts that push people to enter promotions and sweepstakes with no real contest.
3. Posts that reuse the exact same content from ads.
Pages that post promotional creative should expect their organic distribution to fall greatly over time.
Since Facebook has been claiming they are a social site first, do you realize there is another motive for these changes. It is about Facebook getting more people to buy advertising on their site. Keep in mind this is a free site and they have to make money. They make money when businesses buy advertising. This is income for them and they want to keep Facebook up and running. They have to make sure that users continue to log in daily.
Mark Zuckerberg is the billionaire CEO/owner and everyone knows it. However, Facebook is not going to remain on top forever because other social media platforms are coming out every day. These changes is just another attempt of keeping people on their site so they can keep the advertising dollars coming in. They talk about engagement/interaction is a factor in their algorithm. Yeah right! It’s more like a way for them to know who to target to get them to buy advertising on Facebook.
If they plan to keep making these changes, they will be losing out very quickly. Facebook users are getting tired of all these changes and will move on to other platforms to market their business. There are plenty of them out there.
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They keep making changes to their site which will cause problems for users and some will move on to other social media sites. The management team at Facebook is not perfect, yet they try to make us think they are. Mark Zuckerberg is a man that has to earn a living, he took action on his idea to start Facebook which he received from God, and now it’s making him big bucks daily. Like most people he don’t want to lose his income.
I have a video that I want to share with you and I recommend you view it so you will know about the fraud that is being perpetrated using Facebook ads to get likes on your fan page. This is very eye opening and I would love to hear your thoughts about it. So leave a comment below after viewing the video.
Now I wish to direct you to the article below so you can know about the changes coming in 2015 on Facebook.
Click and read “Inside the Facebook News Feed: A List Of Algorithm Factors”
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MLM Coach/Mentor with a servant’s heart